Publisher: ISB Publishing (January 23, 2012)
Are you an Idea Monkey? Someone who can produce 183 product or service concepts before lunch, if you had to? Idea Monkeys are unconcerned with all the reasons why an idea might not work and, instead, choose to pour their energy into possibilities. They inspire those around them with their quick wit, nimble minds and ability to turn any challenge into a brainstorm. They are upbeat, remarkably talented and all too often a major pain in the butt to rein in.
Do you manage these kinds of people? If so, you are a (Ring)leader. (Ring)leaders know how to awaken and focus the Idea Monkeys within their organizations. (Ring)leaders are an incredibly valuable resource. They set the strategy. They execute with precision. They make the company money. They get the essential things done. They focus the Idea Monkeys on what matters most.
In a series of short (extremely entertaining) chapters, Free the Idea Monkey…to focus on what matters most! shows how the most innovative leaders and organizations work and play to find the proper balance between its divergent and convergent thinkers–between the Idea Monkeys and (Ring)leaders. That’s the secret, and it’s what creates real progress. Just think about the founding of Disney. Walt Disney partnered with his brother, Roy Disney. (Walt handled the Imagineering; Roy made sure they made money at it.) Examples of these kinds of partnerships are endless: Orville and Wilbur Wright; Steve Jobs and Steve Wozniak; Paul Allen and Bill Gates.
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